Hotel reputation

fuels success

Review management and guest surveys made easy

Revinate Guest Feedback boosts your online ranking, improves your guest experience, and drives direct revenue with consolidated reputation management, guest satisfaction surveys, and best-in-class reporting. The survey data captured through this product seamlessly integrates into our data platform, enhancing the value of your Rich Guest Profile. Hoteliers can activate this data through advanced segmentation and create more personalized marketing campaigns.

Why Revinate? Our people,

our products.

Shifting share away from OTAs and meeting revenue targets is easier with a committed partner by your side. Revinators – from sales and marketing to product and engineering, from implementation to support and customer success – are smart, industry experts, focused on making you win. Our product roadmap, current and future, will show you how seriously we take our mission to transform the hospitality industry. Our implementation team delivers on timeconsistently and unsurprisingly has an NPS score of 80+.


90 days

From contract signing to

seeing increased revenue rolling in


24/7

Our support team can troubleshoot

and answer your questions anytime

Revinate helps us determine top performance areas as well as improvement areas. Overall, it has elevated ourguests’ experiences throughfeedback and data.

Carlie Stevenson
Director of Marketing, Brittain Resorts & Hotels

Meet Revinate Guest Feedback

An integrated reputation management and survey management product that keeps you ahead of the competition while embracing efficiency. Manage, measure, and optimize reviews across 100+ sites through one product.

409%

increase in new review volume on TripAdvisor

15%

increase in ranking on TripAdvisor with managed reviews

Guest surveys

Gather guest feedback in-stay or post-stay with customizable surveys to the right guest at the right time. Convert responses to reviews and publish on 100+ sites.

Sentiment analysis

Review reputation and survey data for necessary changes across departments to improve your guest experience.

Reputation management

Manage reviews and feedback from one dashboard. Publish reviews automatically to TripAdvisor, Booking.com, Google, or over 100+ review sites.

Custom dashboards

Focus on metrics that matter to you across property or your entire portfolio, along with actionable reporting in your inbox.

Get a personalized walk-through right away

Activate your superpowers with a demo customized

to your needs and geared to answer your questions.

Don’t wait to unleash your potential!

Direct booking strategies that win

Discover the hotel marketing strategies that are driving revenue for your peers. We analyze our

data across products to showcase best practices that will give you superpowers.

What you’ll learn

We tap into our customer data to give you reliable benchmarks for questions like ‘Was that email campaign successful?’ Or, ‘Is your reservations team converting enough callers?’ Use this report to champion the work of your team, compare your results to hoteliers in your region, and define your goals. Looking for historical data from previous reports? Contact us.

Read our report →

Find out about

We tap into our customer data to give you reliable benchmarks for questions like ‘Was that email campaign successful?’ Or, ‘Is your reservations team converting enough callers?’ Use this report to champion the work of your team, compare your results to hoteliers in your region, and define your goals. Looking for historical data from previous reports? Contact us.

Read our report →

Frequently asked questions

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Can you provide recommendations on how to respond to negative reviews?

Responding to negative reviews shows you care about your guests. When a negative review comes in, think of it as an opportunity to improve your business Respond calmly, honestly, and openly – showcase your willingness to engage with the reviewer. How you respond to a negative situation can reflect well on your business and lead to a thoughtful post-review interaction that, in turn, can get guests to update their reviews. Thank the reviewer for sharing their feedback, apologizing for your business not living up to its standards, and acknowledging positive comments where applicable. Research any incidents before responding and let the guest know you will follow up with the correct department.

Which reviews should my staff respond to?

We suggest responding to at least 60% of all guest feedback, focusing on 100% of negative reviews and surveys. Respond to ~25% of 4—and 5-star reviews and 50% of 3-star reviews (these tend to include a mix of positive and negative feedback). Responding to reviews lets your guests know you are listening and care about their feedback.

How can I use sentiment analysis to identify improvements to our property?

Sentiment analysis is a powerful reporting tool to discover your guests’ opinions on their experience and your property. Use the sentiment analysis word cloud to identify topics that come up most frequently Trending issues in freeform responses represent the items that are top of mind for your guests and are, therefore the most important issues to them. Drill down into topic mentions to review in more detail what is said explicitly about these topics and the context of the review and survey comments.

What tools can my staff leverage to use Guest Feedback efficiently?

Revinate provides plenty of tools to help your staff manage reviews and surveys. Set up ticketing rules that automatically create and assign a ticket based on review and survey criteria. This alerts staff when follow-up is needed and allows managers to track ticket completion through reporting. Create templates with suggested responses that follow brand guidelines and allow staff to personalize as needed. Templates can even be attached to tickets, allowing team members to collaborate. Lastly, real-time alerts allow you to stay on top of new reviews and surveys that meet your desired criteria so that you can quickly see and take action on your feedback.

What should I consider when crafting my survey to generate high completion rates?

Make informed operational changes based on genuine guest feedback with Revinate Surveys. A survey is only helpful when guests take the time to complete it. Survey questions should follow a logical order to avoid confusion; for example, follow the stay process from start to finish to trigger guests’ memories. Surveys with higher completion rates also tend to group questions according to a topic, like housekeeping and amenities. Aim for a survey to take no more than 5-10 minutes and under 25 questions. A good survey is enough to gather helpful information without customers abandoning it. Lastly, use conditional questions to gather additional insights only when a guest provides a score that meets certain criteria.

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